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You may know by now that Article Marketing is an extremely effective method of getting traffic to your site. Also, the more back links you have from these articles, the higher your page rank. The most difficult part is getting people to read your articles.

One of the most important components of your article is the title. Your Title needs to be able to catch people’s attention and draw them in to read your articles. Also, your title should be unique, so that you can search it in the WebPages, to see how many times it appears.

The author name is also very important. It is suggested that you use different author names for different categories of articles. This will help make your author an “expert” in the field as opposed to someone who writes articles on any subject.

Using your own name is an important decision you need to make. How comfortable do you feel? There really isn’t any rules for this. You can be as anonymous as you want.

Now let’s get to the content. There has been a lot of talk about duplicate content. There are a few ways to get ahead of this. One way is to write the different articles yourself and manually submit, which could take some time. On the hand there are some tools that you can use to minimize this.

The author box is also an extremely useful area to use to your advantage. You will get the best results if you place two links in your author’s box, one to your homepage, and the other to the page you wish the readers to go to.

Using keywords for your link text is very important. Search engines associate your site with the text. Try not to use terms such as “click here”.

One last thing to mention is that you should not expect to get loads of traffic from article marketing if you submit just one article. The key to article marketing is to submit many articles. Perhaps try creating one article per day, or at least 3 – 4 per week until your website is established.

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