Effective Article Marketing Tips for Newbies

Steve Jackson — Sat, 18 Jul 2009 07:04:33 +0000

by Steve Jackson

When you’re looking for new ways to increase traffic to your site, you should consider some search engine optimization tactics. One of the fastest and easiest ways improve your sites search engine rankings is through article marketing. Article marketing can send your search engine ranking through the ceiling, if you go about it in the right way.

One way to get your articles out there and ready for business is with the help of article directories. Article directories will help your search engine rankings and improve your chances of success. You will want to make sure that you submit your article to the major directories like Ezine Articles, Go Articles, Isnare, Buzzle, etc.

If you’re planning on submitting your articles to article directories, you should first find out the right way to go about it. You don’t want to waste your time submitting content that is never going to be published. Most sites are very strict when it comes to the subject of plagiarism, make sure you own the content you submit. Some sites allow for the use of affiliate links and some don’t. It’s best to check before attempting to submit your articles what their terms are.

There are several reasons why your articles could be rejected. Improper language, link usage and most importantly grammar and spelling errors. Sometimes articles can slip through the system and get published with these errors. When that happens you end up looking like a novice and defeating the purpose of article marketing in the first place. Double check your work, it’s worth the effort.

Article marketing is an excellent way to increase your search engine ranking and it’s a great way of getting known in your field. When you include a resource box as part of your article, you can create backlinks and send traffic streaming to your webpage. Make sure you familiarize yourself with the basics of SEO before you write your articles.

Using well researched and analyzed keywords and keyphrases, you can quickly raise your search engine rankings and see an increase in traffic and sales. Make sure you fully comprehend the whole idea behind search engine optimization and the use of the right keywords before you start adding the words to your article. Choosing the right keywords is essential, if you don’t get this right all your other efforts will be in vain, use something like Word Tracker or the Google search suggestion tool. Using keywords in the anchor text of the links you include is very important, if you want to improve your search engine rankings for those keywords, but make sure you vary them from article to article as the search engines may penalize you if you don’t.

When you’re working with article marketing think about the future. Use a email capture page that links to your article or whatever it is you are giving away. A capture page will gather data on prospective buyers for future products. When using a capture page as part of your internet marketing campaign, be sure to use an auto responder program.

An auto responder program will save you time when building email lists. Never do manually what you can automate, you time is much better spent doing other things. There’s a huge choice of software you can use when it comes to managing your email marketing campaigns.

Learn as much as you can about SEO and article marketing before you start, that way you will avoid common mistakes and your efforts will be a lot more effective. You’re going to have to learn about it anyway, the sooner you do the less time you will waste.

About the Author:

Steve Jackson provides free custom content and unique custom articles.

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How To Create Automated Niche Membership Sites

KristinThormar — Tue, 09 Dec 2008 02:05:18 +0000

How Anyone Can Create Automated Niche Membership Sites Using Free Content – Overnight!

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